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    Start Over Format Journal article Subject Term marketing communication Subject Term selling

    1. "Avon principle" works for farmers: farmer-dealer network is farmers selling to farmers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gage, Theodore J. (author)
    Format:
    Journal article
    Publication Date:
    1980-11-24
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18430
    Journal Title:
    Advertising Age
    Journal Title Details:
    51(51) : S-4-S-5
    Notes:
    Describes method used by hybrid seed marketers to sell to a farmer-dealer at wholesale, then allow the farmer to distribute the product in a local area.

    8. Communicating value to customers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, Scott (author / Purdue University), Downey, David (author / Purdue University), Jackson, Mike (author / Purdue University), and Downey, Laura (author / Purdue University)
    Format:
    Journal article
    Publication Date:
    2012-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00031
    Journal Title:
    Agri Marketing
    Journal Title Details:
    50(7) : 64

    9. Communication could increase florists' commercial account purchases

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Anderson, Lori J. (author), Behe, Bridget K. (author), and Sanderson, Kenneth C. (author)
    Format:
    Journal article
    Publication Date:
    1996-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 113 Document Number: C11131
    Journal Title:
    HortTechnology
    Journal Title Details:
    <6 (3): 266-271>

    10. Creating innovative service strategies for profit

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Aubrey, Sarah Potter (author)
    Format:
    Journal article
    Publication Date:
    2007-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26497
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(8) : 49
    Notes:
    Posted at www.agrimarketing.com/?i=October%202007, Emphasizes the challenge of getting farmer customers to pay for services that agri-marketers provide in an era of "What have you done for me lately?"