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    3. A content and visual analysis of promotional pieces used in a communication campaign for the Arkansas (commodity)Promotion Board

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hughes, Amy (author), Johnson, Tara L. (author), Edgar, Leslie D. (author), Miller, Jefferson D. (author), and Cox, Casandra (author)
    Format:
    Journal article
    Publication Date:
    2016
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07422
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    100(2) : 10-27
    Notes:
    Case example of a promotional campaign in which the one-third of the messages in the creative pieces were inconsistent with the original plan.

    4. A semiotic analysis of a Texas Cooperative Extension marketing packet

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rutherford, Tracy (author) and Edgar, Leslie (author)
    Format:
    Journal article
    Publication Date:
    2012
    Published:
    USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00322
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    96(1) : 15-28

    6. Agricultural and natural resources awareness programming: barriers and benefits as perceived by county extension agents

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Irani, Tracy (author), Hodges, Alan W. (author), Fuhrman, Nicholas E. (author), and Brain, Roslynn G. (author)
    Format:
    Journal article
    Publication Date:
    2009-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C36026
    Journal Title:
    Journal of Extension
    Journal Title Details:
    47(2) : 2FEA3
    Notes:
    Via online. 11 pages.

    7. Agriculture-related injuries: discussion in Canadian media

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Randall, Jason R. (author), De Oliveira, Leo Pennetta (author), Belton, Kathy (author), and Voaklander, Don (author)
    Format:
    Journal article
    Publication Date:
    2020
    Published:
    Canada
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11829
    Journal Title:
    Journal of Agromedicine
    Notes:
    Online via keyword search of UI Library eCatalog. 7 pages., Analysis based on media database maintained by the Canadian Agricultural Safety Association, which stores publicly available news media reports of agricultural injuries and fatalities in Canada. Fjindings suggested that prevention messages were rare (6.3% of 856 relevant articles) in media reporting of farm injuries and were decreasing during 2010-2017.

    8. Another look at the impact of reference information on consumer impressions of nutrition information

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Barone, Michael J. (author), Rose, Randall L. (author), Manning, Kenneth C. (author), and Miniard, Paul W. (author)
    Format:
    Journal article
    Publication Date:
    1996
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 190 Document Number: D02218
    Journal Title:
    Journal of Public Policy and Marketing
    Journal Title Details:
    15(1) : 55-62
    Notes:
    Findings raise questions about the impact of Daily Value information on food labels.

    9. Communicating about undocumented immigration issues: Is your target audience bilingual?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Qu, Shuyang (author), Lamm, Alexa J. (author), and Rumble, Joy N. (author)
    Format:
    Journal article
    Publication Date:
    2017
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: D08980
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    101(2) : 46-58