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    Start Over Format Journal article Subject Term evaluation Subject Term survey

    2. Make a critical difference in the success of your campaign: the importance of measuring ad recognition

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    McLendon, Tamara (author)
    Format:
    Journal article
    Publication Date:
    2005-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23174
    Journal Title:
    Agri Marketing
    Journal Title Details:
    43(8) : 52-54
    Notes:
    Describes use and effectiveness of Web-based surveys, assessing recognition of brand-blinded ads.

    3. Strengthening Extension's Capacity to Conduct Public Issues Education Programs: Results of a National Needs Assessment

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Daniels, Steven E. (author), Hill, George (author), Ayres, Janet (author), Haaland, Kay (author), Singletary, Loretta (author), Smith, Marilyn (author), and Smutko, Steven (author)
    Format:
    Journal article
    Publication Date:
    2007-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 160 Document Number: C26226
    Journal Title:
    Journal of Extension
    Journal Title Details:
    45(3)
    Notes:
    Online access; 13 p.