Levin, Jeffrey L. (author), Doyle, Eva I. (author), Gilmore, Karen H. (author), Wickman, Amanda J. (author), Nonnenmann, Matthew W. (author), and Huff, Sharon D. (author)
Format:
Journal article
Publication Date:
2009
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D05950
Leak, Tashara M. (author), Benavente, Lisa (author), Goodell, L.Suzanne (author), Lassiter, Annie (author), Jones, Lorelei (author), and Bowen, Sarah (author)
Format:
Journal article
Publication Date:
2014
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D11562
6 pages., Online via UI e-subscription, Researchers used focus groups to analyze perspectives of graduates of an Extension-based Expanded Food and Nutrition Education Program (EFNEP). "Trust emerged as a central theme, because participants expressed a need for reliable information from known, credible sources and safe places to share information." Authors concluded that social media may be effective and establishing the trustworthiness of the social media site is essential to its use among low-income participants.
18 pages., Online via UI e-subscription, Through an experimental design, this study examined the effects of the weight or body type of those modeled in advertisements on purchase intent for two types (diet and non-diet) of a fictitious brand of soda. Findings revealed that thinner models were associated with greater purchase intent and more positive brand belief for the diet drink. However, no relationship was found between model size and purchase intent or brand belief for the non-diet drink.