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    Start Over Format Journal article Subject Term branding Subject Term cooperatives

    1. 10 rebranding lessons every communicator should know

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Alcorn, Lynette (author) and Cooperative Communicators Association
    Format:
    Journal article
    Publication Date:
    2009-08-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 173 Document Number: C29287
    Journal Title:
    CCA News
    Notes:
    Via online issue. 3 pages., Guidelines based on a rebranding initiative for CoBank.

    4. Evaluating the complementary relationship between local brand farm products and rural tourism: evidence from Japap

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ohe, Yasuo (author) and Kurihara, Shinichi (author)
    Format:
    Journal article
    Publication Date:
    2013
    Published:
    Japan
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02750
    Journal Title:
    Tourism Management
    Journal Title Details:
    35 : 278-283

    6. Logo lessons

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Alcorn, Lynette (author)
    Format:
    Journal article
    Publication Date:
    2009-09-22
    Published:
    USA: Cooperative Communicators Association.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 173 Document Number: C29491
    Journal Title:
    CCA News
    Notes:
    2 pages.

    7. The "co-op" brand can help strengthen links with members and consumers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Reynolds, Bruce J. (author)
    Format:
    Journal article
    Publication Date:
    2011-11
    Published:
    USA: Rural Development, U.S. Department of Agriculture, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: C37167
    Journal Title:
    Rural Cooperatives
    Journal Title Details:
    78(6) : 32-33

    8. The face of the "franchise:" Brand development key to Sun-Maid's sweet century as raisin industry leader

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Campbell, Dan (author)
    Format:
    Journal article
    Publication Date:
    2013-07
    Published:
    USA: Rural Development, U.S. Department of Agriculture, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 189 Document Number: D01975
    Journal Title:
    Rural Cooperatives
    Journal Title Details:
    80(4) : 14-21