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    3. Eating animals: the influence of food-based narratives

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    4. Exploring influences of different communication approaches on consumer target groups for ethically produced beef

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    6. Is perception reality? Improving agricultural messages by discovering how consumers perceive messages

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    7. Loss aversion and regulatory focus effects in the absence of numbers: qualitatively framing equivalent messages on food labels

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    8. Not just about "the science": science education and attitudes to genetically modified foods among women in Australia

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    9. Opening the doors to agriculture: the effect of transparent communication on attitude

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