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    Start Over Format Journal article Publication Year 2016 Subject Term marketing communication

    4. Branding food culture: UNESCO creative cities of gastronomy

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Pearson, David (author)
    Format:
    Journal article
    Publication Date:
    2016
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 148 Document Number: D11588
    Journal Title:
    Journal of International Food and Agribusiness Marketing
    Journal Title Details:
    28(2) : 164-176
    Notes:
    14 pages., Online via UI e-subscription., Researchers analyzed the co-branding between the United Nations and the urban centers that are successful in becoming UNESCO Creative Cities of Gastronomy. "Cities with this status have the potential to generate benefits from enhanced brand image, with associated economic and social rewards. However, it requires ongoing investment to create awareness among potential tourists and investors and in the development of enhanced pride and coordination among city residents and businesses."

    5. Bringing agriculture to consumers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2016-07
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07418
    Journal Title:
    Agri Marketing
    Journal Title Details:
    54(6) : 40-42
    Notes:
    Describes introduction of the Winfield Crop Adventure, an experimental museum in Indiana dedicated to modern farming.

    7. Consumer preferences for organic production methods and origin promotions on ornamental plants: evidence from eye-tracking experiments

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rihn, Alicia (author), Khachatryan, Hayk (author), Campbell, Benjamin (author), Hall, Charles (author), and Behe, Bridget (author)
    Format:
    Journal article
    Publication Date:
    2016-08-18
    Published:
    USA: John Wiley & Sons Inc.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08316
    Journal Title:
    Agricultural Economics
    Journal Title Details:
    47 (6): 599-608

    8. Do bans on illuminated on-premise signs matter? Balancing environmental impact with the impact on businesses

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Taylor, Charles R. (author) and Sarkees, Matthew E. (author)
    Format:
    Journal article
    Publication Date:
    2016-01
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 155 Document Number: D07120
    Journal Title:
    International Journal of Advertising
    Journal Title Details:
    35(1) : 1-73