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Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
2014
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: D05838
Journal Title:
Chicago Booth Magazine
Journal Title Details:
36(3) : 13
Notes:
Case example of how over-zealous marketing (e.g., messaging about "health" and "yummy") can misfire - with adults and children.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Frisby, Brandi N. (author), Veil, Shari R. (author), and Sellnow, Timothy L. (author)
Format:
Journal article
Publication Date:
2014
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: D06498
Journal Title:
Health Communication
Journal Title Details:
29 : 347-354
Notes:
Case report based on an egg recall episode.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Jin, Hyun Joung (author) and Han, Dae Hee (author)
Format:
Journal article
Publication Date:
2014
Published:
South Korea
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 137 Document Number: D11466
Journal Title:
Food Policy
Journal Title Details:
44 : 95-102
Notes:
8 pages., Online via UI electronic subscription, Through a questionnaire administered to university students taking food-related courses, researchers found that message framing has an influence on their purchasing intentions related to a food hazard issue. Results further suggested that the effect of framing was related to the respondent's prior knowledge about the issue.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Harp, Dustin (author), Bachmann, Ingrid (author), and Loke, Jaime (author)
Format:
Journal article
Publication Date:
2014
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05878
Journal Title:
Journalism and Mass Communication Quarterly
Journal Title Details:
91(2) : 289-307