Batte, Marvin T. (author), Jones, Eugene (author), Schnitkey, Gary D. (author), and Department of Agricultural and Rural Sociology, Ohio State University
Format:
Journal article
Publication Date:
1990-12
Published:
USA: Experiment, GA : Southern Agricultural Economics Association.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 92 Document Number: C06729
AGRICOLA IND 91016420, Farm producers attempt to mitigate risk and uncertainty by utilizing accurate and reliable information. This research attempts to identify sources of information used by Ohio fruit producers and then determine which of these sources are best meeting their information needs. Results are based on a logic analysis of Ohio fruit producers and several factors are shown to influence producers' evaluation of the "adequacy" of their marketing information. Among these factors are age, business size, education, type of enterprise, and types of information sources. Reported findings have implications for marketing efficiency, particularly if producers' evaluation of information as adequate is positively related to its efficient use.
Raghavan, Chakravarthi (author / Correspondent for Inter Press Service, Geneva and Chief Editor of SUNS) and Correspondent for Inter Press Service, Geneva and Chief Editor of SUNS
Format:
Journal article
Publication Date:
1990-06
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 79 Document Number: C04446
Bouare, Dasse' (author), Bowen, Blannie E. (author), and Bouare: Agricultural Extension Agent, Republic of Mali, West Africa; Bowen: Rumberger Professor of Agriculture, Department of Agricultural and Extension Education, Pennsylvania State University, University Park, PA
Format:
Journal article
Publication Date:
1990
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 76 Document Number: C04137
AGRICOLA IND 92017550; Presented at the VIII World Congress of IAALD, May, 1990, Budapest, Hungary, The market for literature information services is ruled by supra-professional services, a part of them being produced in the framework of international cooperation. Specialized services are still offered with an increasing tendency. These series aim at certain needs of certain groups of users or certain fields. the question is discussed how such services can win recognition on a market with growing competition? What are their advantages and disadvantages? What conditions have to be fulfilled to be accepted by the user? What marketing problems do these databases have? The database PHYTOMED, which is a specialized database on phytomedicine, serves as an example.
