1. Brands have a social media "window of opportunity" in PR (public relations) disasters Collection: Agricultural Communications Documentation Center (ACDC) Contributers: Barrera, Edward (author) Format: Journal article Publication Date: 2009-04-21 Published: USA Location: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C28945 Journal Title: Adotas Notes: Via online issue. 1 page., Reports on audience research about the effects of advertising among those who had been exposed to content about a salmonella outbreak.