Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C29969
Notes:
Via Food Systems Insider. 4 pages., Author critiques a government program intended to connect consumers more closely with farmers and food, especially through local sources.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: D06516
Notes:
2 pages., Response to question about the relationship between "science communication" and "agricultural communication(s)" Examination of commonalities and defining differences. Suggestion about opportunity for increased collaboration.
Letter to the editor regarding publication of research by Stanley Ewen and Arpad Pusztai regarding effects of genetically modified potatoes on rat small intestines.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 49 Document Number: D10716
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004 are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, 2 pages., Author's thoughts as editorial director of Farm Journal magazine. 1 page draft.
Via online issues. 2 pages., Author alerts readers to a move to "put the mapping for where service is needed in the hands of Connected Nation, a company representing big telecommunications companies."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35785
Notes:
"The Farm Journalist"series via online. 2 pages., Author suggests that even in the face of compressed time and higher waves in the ocean of work, agricultural journalists can control the knob of that crescendo. "Even if you are the only one able to perceive your value, so be it. Smile. Laugh."
Kozak, Jerry (author / President, National Milk Producers Federation) and National Milk Producers Federation, Arlington, Virginia.
Format:
Commentary
Publication Date:
2008-03
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30200
Notes:
2 pages., Comments on a widely distributed video showing mistreated cattle at a California meat packing plant. Examines the increasing complications of cattle processing and other factors that "haven't really been the focus on the ongoing investigation."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12014
Notes:
Online from website of SpinSucks.com. 4 pages., Author briefly describes two case examples of crisis management (one effective, one ineffective), emphasizes the importance of a plan, and describes four steps to get started in planning.
"Farmers' lack of market power is the real enemy, so farmers and ranchers must work together to gain bargaining power, because, without it, independent farmers have little hope of survival." Mentions issue of farm organizations, agricultural trade and commodity groups misrepresenting their interests to Congress and policy makers by posing as the family farmer.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C24073
Notes:
From Meatingplace.com via Food Safety Network. 2 pages., Author suggests that the meat industry can learn lessons in marketing communication from the cotton industry.
Via ProQuest Historical Newspapers. 1 page., Letter to the editor doubts the accuracy of a poll announced in the Farm Journal magazine indicating that Governor Landon was gaining throughout the West. Reason: Farm Journal is owned by Joseph N. Pew, Jr., vice president of the Sun Oil Company. "The Pew family has been a heavy contributor to the Liberty League and Mr. Pew himself was shown to have contributed at least $2,000 to the Farmers Independence Council."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C35770
Notes:
"The Farm Journalist"series via online. 2 pages., Discusses agricultural journalists' use of new information technologies. "The challenge is not that of attempting to use all available technology but of selecting those parts offering the highest probability of working best for us."