Traces the expansion in number of media options available during the past 30 years and expresses appreciation to readers for their readership of Successful Farming magazine in that competitive environment.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C29994
Notes:
Via CattleNetwork.com. 1 page., Author commends a column written by the food editor of the Los Angeles Times. This file includes a print-out of the column (3 pages) from www.latimes.com.
4 pages., Via online journal., ACE President Elizabeth Gregory North comments on JAC as evidence of the strong research tradition that is alive and well in ACE.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30262
Notes:
7 pages., "If more of our news is going to be produced by non-traditional sources - like NGOs who have an interest in promoting their own agenda - how can news consumers sort through their sources and figure out who to believe?"
Via UI Library subscription., Owner-president of Brock Associates, Milwaukee, Wisconsin, describes his career, the services his firm provides, outlook for agricultural commodities, and farm policy changes anticipated with the new federal administration.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C23918
Notes:
Prairie Writers Circle of The Land Institute, Salina, Kansas. 3 pages., Author offers 10 reasons why he thinks agrarianism has something to offer contemporary Americans, "with or without dirt under their fingernails."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30063
Notes:
Posted at http://www.fionalake.com.au/agricultural-journalism.html, Home page of author. 1 page., Author emphasizes the importance of agriculture and the importance of good quality media stories in support of it.
Weiss, Dick (author) and Donald W. Reynolds National Center for Business Journalism, Arizona State University, Phoenix.
Format:
Commentary
Publication Date:
2008-07-31
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 168 Document Number: C28172
Notes:
Via online. 13 pages., Author cites three newspaper articles that reflect excellence in agricultural reporting, especially in terms of "putting pictures in readers' heads with telling details." Two of the three articles are available in printed format with URLs to online sources.
Via online. 5 pages., "Industry in a frenzy, trying to decode the sludge of public opinion while still getting used to the idea this is something to take seriously."