Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 49 Document Number: D10716
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004 are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, 2 pages., Author's thoughts as editorial director of Farm Journal magazine. 1 page draft.
"Farmers' lack of market power is the real enemy, so farmers and ranchers must work together to gain bargaining power, because, without it, independent farmers have little hope of survival." Mentions issue of farm organizations, agricultural trade and commodity groups misrepresenting their interests to Congress and policy makers by posing as the family farmer.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C35770
Notes:
"The Farm Journalist"series via online. 2 pages., Discusses agricultural journalists' use of new information technologies. "The challenge is not that of attempting to use all available technology but of selecting those parts offering the highest probability of working best for us."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30262
Notes:
7 pages., "If more of our news is going to be produced by non-traditional sources - like NGOs who have an interest in promoting their own agenda - how can news consumers sort through their sources and figure out who to believe?"