Baker, Harold R. (author), Forest, Laverne B. (author), and Forest: Professor and Program Development and Evaluation Specialist, University of Wisconsin, Madison, WI; Baker: Professor of Extension, Division of Extension and Community Relations, University of Saskatchewan, Saskatoon, Canada
Format:
Book chapter
Publication Date:
1994
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C07363
Notes:
See C07353 for original, In: Donald J. Blackburn (ed.) Extension Handbook: Processes and Practices, 2nd edition, 1994. Toronto, Canada: Thompson Educational Publishing, Inc. p. 86-99
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35842
Notes:
Pages 283-285 in Ronald E. Rice and Charles K. Atkin (eds.), Public communication campaigns, Third Edition, Sage Publications, Thousand Oaks, California. 428 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35835
Notes:
Pages 49-68 in Ronald E. Rice and Charles K. Atkin (eds.), Public communication campaigns, Third Edition, Sage Publications, Thousand Oaks, California. 428 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17045
Notes:
In Thomas E. Backer and Everett M. Rogers (eds.), Organizational aspects of health communication campaigns: what works? Sage Publications, Newbury Park. 249 pages.
Worden, John K. (author) and Flynn, Brian S. (author)
Format:
Book chapter
Publication Date:
2002
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29532
Notes:
Pages 23-33 in Robert C. Hornik (ed.), Public Health Communication: Evidence for Behavior Change, Lawrence Erlbaum Associates, Publishers, Mahwah, New Jersey. 435 pages.
Blitstein, Jonathan L. (author), Evans, W. Douglas (author), and Driscoll, David L. (author)
Format:
Book chapter
Publication Date:
2008
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01362
Notes:
Pages 25-41 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.