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    Start Over Format Book chapter Subject Term campaign planning Subject Term risk communication

    1. "Call 'em like we see 'em" Responding to unfair and unethical charges

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hart, Joy L. (author), Esrock, Stuart L. (author), and Leichty, Greg B. (author)
    Format:
    Book chapter
    Publication Date:
    2006
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08347
    Notes:
    Pages 305-315 in Steve May, Case studies in organizational communication: ethical perspectives and practices. Sage Publications, Inc., Thousand Oaks, California. 402 pages.

    2. Creating fear in a risky world: generating effective health risk messages

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Stephenson, Michael T. (author) and Witte, Kim (author)
    Format:
    Book chapter
    Publication Date:
    2000
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35836
    Notes:
    Pages 88-102 in Ronald E. Rice and Charles K. Atkin (eds.), Public communication campaigns, Third Edition, Sage Publications, Thousand Oaks, California. 428 pages.

    3. Deconstructing the agricultural biotechnology protest industry

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Byrne, Jay (author)
    Format:
    Book chapter
    Publication Date:
    2006
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26973
    Notes:
    Pages 144-162 in Jon Entine (ed.), Let them eat precaution: how politics is undermining the genetic revolution in agriculture, AEI Press, Washington, D.C. 203 pages.

    4. Nothing fishy going on here: the ethics of openness, culture, and strategies

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Sornes, Jan-Oddvar (author) and Browning, Larry Davis (author)
    Format:
    Book chapter
    Publication Date:
    2006
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08348
    Notes:
    Pages 317-330 in Steve May, Case studies in organizational communication: ethical perspectives and practices. Sage Publications, Inc., Thousand Oaks, California. 402 pages.