Walley, Keith (author), Custance, Paul (author), and Parsons, Stephen (author)
Format:
Book chapter
Publication Date:
2009
Published:
UK
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29849
Notes:
Pages 197-219 in Adam Lindgreen, Martin K. Hingley and Joelle Vanhamme (eds.), The crisis of food brands: sustaining safe, innovative and competitive food supply. Gower Publishing Limited, Surrey, England. 352 pages.