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    Start Over Format Blog Subject Term farmers Subject Term marketing communication

    2. Connected television advertising - 10 reasons why you should consider CTV

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Blog
    Publication Date:
    2021-02-14
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12107
    Notes:
    Online from Precision Reach, Eden Prairie, Minnesota. 4 pages., An agriculture-focused communications firm reports seeing "a significant increase in CTV farmer audiences as well as CTV advertising campaigns." Authors list 10 reasons why agri-marketers should consider CTV in their marketing mix.

    3. Objective vs. subjective data: finding accurate farmer information

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Blog
    Publication Date:
    2021-01-05
    Published:
    USA: Farm Market iD, Westmont, Illinois.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12076
    Notes:
    Online from publisher. 4 pages., Summarizes benefits of objectively-sourced data from sources like the USDA, public and private data firms, geospatial insights and analysis, and more. Cites weaknesses of farmer surveys, promotions, registration forms and other similar sources.