Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 117 Document Number: C12790
Notes:
Pages 148-165 in M.R. Dua and V.S. Gupta (eds.), Media and development: themes in communication and extension. Har-Anand Publications, New Delhi, India. 176 p.
Bala, Vir (author / Himachal Pradesh University, Shimla, India)
Format:
Article
Publication Date:
1994
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 117 Document Number: C12784
Notes:
Pages 63-71 in M.R. Dua and V.S. Gupta (eds.), Media and development: themes in communication and extension. Har-Anand Publications, New Delhi, India. 176 p.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 117 Document Number: C12783
Notes:
Pages 54-62 in M.R. Dua and V.S. Gupta (eds.), Media and development: themes in communication and extension. Har-Anand Publications, New Delhi, India. 176 p.
Dua, M.R. (author / Indian Institute of Mass Communication)
Format:
Article
Publication Date:
1994
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 117 Document Number: C12780
Notes:
Pages 30-38 in M.R. Dua and V.S. Gupta (eds.), Media and development: themes in communication and extension. Har-Anand Publications, New Delhi, India. 176 p.
25 pages., Online via UI e-subscription, Researchers evaluated the role of media through qualitative feedback from smallholder farmers identified by Community Markets for Conservation through radio programming efforts involving sustainable agriculture. Results demonstrated the centrality of the radio programming alongside other forms of communication such as extension and farmer-to-farmer communication, as well as written and visual communication.