1 page., Author expresses concerns about disappearance of trustworthy news content and urges agricultural readers to be "cautious in whom you trust and what you believe in the 24/7 news cycle. We deserve to know all sides of a story, not just the one that the 'conservative' or 'liberal' media outlet wants you to believe."
International: United Nations Educational, Scientific and Cultural Organization (UNESCO), Paris, France.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: D11692
Notes:
2 pages., Online from organization website., In an online event, United Nations leaders and others emphasize importance of free, independent, fact-based journalism at the occasion of World Press Freedom Day, May 3, 2020."I takes journalism to communicate the findings of scientists and disseminate real and reliable information and counter fake news that is dangerous to people's lives and to efforts to contain the spread of the (COVID-19) pandemic."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11097
Notes:
Online from ACES News, University of Illinois. 2 pages., Findings of a survey among farmers in Wisconsin suggested that respondents were open to receiving agricultural health and safety information from any source. Preferred methods of delivery: magazines and newspapers, face-to-face communication. Least preferred: social media, the internet and phone support lines.
National Association of Farm Broadcasting (NAFB) staff summarizes findings of 2019 listenership research and unique capabilities of audio media in providing farmers with timely, "hands free" information.
Online via keyword search of UI Library e-Catalog., Farmer interviews revealed that various forms of agricultural journalism were significant: radio, television, cable network, print media, social media, mobile phone service, and internet websites. Use of some of these was strongly dependent on education level.
Online via UI Library Catalog search. 10 pages., Findings of a survey among a sample of 100 farmers in District Sargodha revealed 99% used agricultural radio/TV/FM, 96% used mobile phones, 66% used magazines/newspapers/periodicals, and 61% used social media. Respondents placed highest value on enhancing their productivity.
9 pages., Online via Directory of Open Access Journals (DOAJ)., An online survey among undergraduate and graduate university students in rural Pakistan revealed that the majority used social media for political awareness and information. Findings of the study suggested that "online political activities strongly correlate to political awareness and offline political participation. In rural areas of Pakistan, the younger generations are very active on social media to participate in online and offline political happenings."
An accompanying paper of the same title represents an earlier version of the journal article, including the Figure 1 and Reference list not included in the html version of the journal article., Via online., Information technology has developed rapidly, particularly in the area of social media. Almost all groups in society now use social media in their day to day activities, and one group that has been greatly impacted is young farmers. Before this era, farmers had difficulty accessing information. This study aims to find out what benefits are obtained and obstacles encountered by the use of social media in farming activities by the young farmers. This paper is descriptive explorative by using a qualitative approach. The data collection technique itself uses in-depth interviews, observations, literature studies, and documentation. The research location was in Bulukerto Village, Bumiaji Sub-District, Batu City which was carried out from November to December, 2017. The informants were chosen because they already used new media to support their farming activities. The result is the use of social media in the agricultural sector is widely used by young farmers in order to increase revenue and to seek information. Even so, there are still a number of problems faced by young farmers when utilizing social media, namely those interested in buying and selling online for agricultural products are not as high as other products and about the trust. The advice that can be given is farmers must post photos of products on Instagram with good pictures and caption. They also can tag others to reshare and spread the product information.
15 pages, Trust is often an assumed outcome of participation in Alternative Food Networks (AFNs) as they directly connect producers with consumers. It is based on this potential for trust “between producers and consumers” that AFNs have emerged as a significant field of food studies analysis as it also suggests a capacity for AFNs to foster associated embedded qualities, like ‘morality’, ‘social justice’, ‘ecology’ and ‘equity’. These positive benefits of AFNs, however, cannot be taken for granted as trust is not necessarily an outcome of AFN participation. Using Chinese case studies of AFNs, which are characterised by a distinct form of trust pressure—consumers who are particularly cynical about small scale farmers, food safety and the organic credentials of producers—this paper highlights how the dynamics of trust are in constant flux between producers and consumers. I suggest that it is the careful construction of the aesthetic and multi-sensory qualities of food, which is often celebrated via social media, that human centred relations in Chinese AFNs are mediated. This leads to two key conclusions: first, that the key variable for establishing trust is satisfying the consumer’s desire for safe (i.e. "fresh") food; and second, the materiality of the food and the perception of foods materiality (especially through social media), must both be actively constructed by the farmer to fit the consumer’s ideal of freshness.
