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22. The effect of information acquisition ability on farmers’ agricultural productive service behavior: an empirical analysis of corn farmers in northeast China
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Yue, Shoumin (author), Xue, Ying (author), and Wang, Kangkang (author)
- Format:
- Journal article
- Publication Date:
- 2023-02-27
- Published:
- Switzerland: MDPI
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12864
- Journal Title:
- Journal of Agriculture
- Journal Title Details:
- Vol. 13, N.3
- Notes:
- 26 pages, Agricultural productive services are an important means to achieve effective allocation of regional resources and play an important role in ensuring food security and improving farmers’ welfare. However, the development process of agricultural productive services still faces problems such as large differences in service levels in different segments and low participation rates in the full service. In order to investigate the influential paths of the low participation rate of farmers in the full-service process, this study takes maize farmers in northeast China as the research object. Based on 937 survey data from six cities in three northeastern provinces, we used the Item Response Theory (IRT) model to measure farmers’ information acquisition ability and constructed the Heckman two-stage model and the IV-Heckman model to analyze the logical framework of “information acquisition ability—farmers’ choice of productive agricultural services”. The main findings are as follows: firstly, the more channels there are, the stronger the farmers’ channel internalities; the higher the degree of channel differentiation, the stronger the farmers’ channel internalities. Second, after addressing the sample selection bias and endogeneity, there is a small rise in the facilitation effect of information acquisition ability on farmers’ productive agricultural service behavior. Third, this facilitation effect is achieved through farmers’ perceived usefulness of productive agricultural services, and the mediating effect of perceived ease of use is not significant. Therefore, fostering farmers’ self-perceptions and optimizing information delivery strategies are effective ways to promote farmers’ choice of agricultural productive services and to facilitate the modernization of Chinese agriculture. In general, this study helps to reveal the theoretical mechanism of farmers’ information asymmetry, and provides empirical evidence for how to promote the development of agricultural productive services.
23. The lost art of conversation
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Johnson, Mark (author)
- Format:
- Editorial
- Publication Date:
- 2021-03
- Published:
- USA: Cooperative Communicators Association, Bellefonte, Pennsylvania.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12164
- Journal Title:
- CCA Connect
- Notes:
- Online from publisher. 2 pages., Advice to young journalists. "As a professional, you have to be better than only an instagram post writer. You must consciously and intentionally develop your skills of conversation. Sit down with your granny and ask her about her life as a young girl. Find out what your papaw was really thinking and feeling as he stepped onto some faraway battlefield as a terrified kid. And when you interview that farmer or lineman or craftsperson for your Co-op's publication, find out why they do what they do, not just what they do."
24. Uncertain time challenges farm broadcasters
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Wick, Don (author / Red River Farm Network, Grand Forks, North Dakota)
- Format:
- Journal article
- Publication Date:
- 2020
- Published:
- USA: National Association of Farm Broadcasting, Platte City, Missouri
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D11637
- Journal Title:
- Airing on the Side of Agriculture
- Journal Title Details:
- May
- Notes:
- 2 pages., Online from publisher., Describes how he and his associates are adjusting their farm reporting activities during restrictions and impacts of the current COVID-19 pandemic.
25. Utilization of text mining as a big data analysis tool for food science and nutrition
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Tao, Dandan (author), Yang, Pengkun (author), and Feng, Hao (author)
- Format:
- Journal article
- Publication Date:
- 2020
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: D11679
- Journal Title:
- Comprehensive Reviews of Food Science and Food Safety
- Journal Title Details:
- 19 : 875-894
- Notes:
- 20 pages., Via online from the University of Illinois website., Authors' review provided an overview of the data sources, computational methods, and applications of text data in the food industry. Applications of text data analysis were illustrated with respect to food safety and food fraud surveillance, dietary pattern characterization, consumer-opinion mining, new-product development, food knowledge discovery, food supply-chain management, and online food systems.
26. Working from anywhere
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Young-Puyear, Cyndi (author)
- Format:
- Journal article
- Publication Date:
- 2020
- Published:
- USA: National Association of Farm Broadcasting, Platte City, Missouri
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D11633
- Journal Title:
- Airing on the Side of Agriculture
- Journal Title Details:
- May
- Notes:
- 3 pages., Farm broadcaster describes how she and her associates at Brownfield Ag News are adjusting their farm reporting activities during restrictions caused by the current COVID-19 pandemic.
27. Zortman bringing people together through COVID-19 broadcasts
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Zortman, Bill (author / KELO-AM Radio, Sioux Falls, South Dakota)
- Format:
- Journal article
- Publication Date:
- 2020
- Published:
- USA: National Association of Farm Broadcasting, Platte City, Missouri
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D11634
- Journal Title:
- Airing on the Side of Agriculture
- Journal Title Details:
- May
- Notes:
- 3 pages., Farm broadcaster explains how he adjusting his farm reporting activities during restrictions caused by the current COVID-19 pandemic.
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