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2. Marketing efficiency among gender-based decision-making farm households in southern ethiopia
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Gezimu Gebre, Girma (author), Isoda, Hiroshi (author), Amekawa, Yuichiro (author), Bahadur Rahut, Dil (author), Nomura, Hisako (author), and Watanabe, Takaaki (author)
- Format:
- Journal article
- Publication Date:
- 2021-04-28
- Published:
- United States: Routledge (Taylor & Francis Group)
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12588
- Journal Title:
- Journal of International Food & Agribusiness Marketing
- Journal Title Details:
- Online
- Notes:
- 27pgs, This study examines the effect of gender on marketing efficiency among maize producing households using data collected in the Dawuro zone, southern Ethiopia. Results indicate that the amount of maize assigned to the first ranked (most efficient) channel for male, female and joint decision-making households is significantly larger than that of the second, third, and fourth ranked channels, respectively. Significant results vary across gender categories at the same stage of marketing channel. Female decision-making households receive a lower producer price, as well as cover higher marketing costs and margins of middlemen, as compared to male and joint decision-makers at the same stage of the marketing channel. This study also found a limited financial ability for local institutions to establish maize storages in the study area. There is a need for an integrated agricultural marketing information system that would help female decision-making maize producers to better engage in available market opportunities.
3. What makes Farm Market iD's data different?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Rao, Steve (author) and Farm Market iD
- Format:
- Online Magazine
- Publication Date:
- July/August 2019
- Published:
- United States: Farm Journal
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11047
- Journal Title:
- AgriMarketing
- Notes:
- 2 pages, via online magazine archive, Several years ago, Farm Market iD saw that agribusinesses were struggling to use to the data and insights at their disposal to understand how they were performing in the market and needed modern-day data science to power decision-making. Given Farm Market iD's unique and powerful data and our ability to contextualize data to understand and interpret the agricultural market, we knew we had something valuable to offer.