18 pages, Assessing farmers’ satisfaction with the quality of agricultural-extension services is essential for developing extension programs that comply with farmers’ needs and agroecological conditions. This study aimed to determine factors influencing farmers’ satisfaction with extension services. Data were collected through a questionnaire from a random sample of 393 farmers in the Kafr El Sheikh governorate. Farmers assessed the quality of extension services by five main indicators: (1) availability, (2) accessibility, (3) diversity, (4) relevance, and (5) effectiveness. Descriptive statistics and a logistic-regression model were used to analyze the data. Results showed that farmers had lowly participated in the provided extension services. The accessibility of services was ranked first with regard to satisfaction, while diversity of services was the lowest-ranked quality attribute. Results also revealed that factors significantly influencing farmers’ satisfaction included farm size, diversity of farming activities, annual income, and participation in extension services. Results provide practical implications for policy makers to support smallholder farmers by providing high-quality extension programs.
Via online magazine. 9 pages., An old 1,300-acre oil refining site in South Philadelphia is being converted into a vast e-commerce distribution center. "But the developers of these brownfields must confront a legacy of toxic pollution and neglect of surrounding communities of color." A Philadelphia council member reports, "We have a long way to go as relates to community engagement, as well as paying attention to the environmental remediation process."
Online issue. 3 pages., Announces a new core program area, Integrated Health Disparities, in Illinois Extension. Purpose: "To provide leadership and resources in the crusade to address health inequities." Priority issues will include health promotion and education, healthcare access, behavioral health, and community well-being.
24 pages, The central research question that guided this study was: how does the framing of written content on Facebook influence public perception of information regarding the management of wild horses and burros? This research was conducted using content analysis to examine 136 Facebook posts of six organizations communicating about the wild horse and burro controversy and 8,295 comments made by individuals to the organization’s posts. There were eight major themes that emerged from the data, organized by the interaction of three frames: organization frame, audience frame, and organization-audience interaction frame. Organization frame themes included: organization positionality and its influence on framing posts for emotional appeal and audience action, and organization post style, post frequency, and response frequency and its influence on audience reception of the issued. Audience frame themes included: action-oriented responses, emotional responses, government responses, and management-related responses. Organization-audience interaction frame themes included: the influence of organization comments on audience’s perception of the issue, and misinformation concerns.. These themes provide insight into how organizations and individuals are communicating about the wild horse and burro controversy using social media and illuminate opportunities for further research into social media communications to positively impact agricultural literacy. Recommendations for practice include: supplying necessary information to social media instead of relying on the audience to click links, keeping the perceived-cost and investment of requested audience participation low to encourage activism, and strategic planning regarding the frequency and types of post to maximize audience engagement.
"From the Editor" column online from this periodical. 2 pages., Addresses the question of why "communication" is so difficult to pin down. Suggests that it boils down to learning the fundamentals of grammar and writing - striving for perfection with the understanding that you will fall well short of it. And continuing to learn, including being involved with CCA.
Online from publisher. 4 pages., Author and current editor in chief of Progressive Farmer magazine describes his journey into agricultural journalism, with special emphasis on his participation in AAEA (1998 president) and the International Federation of Agricultural Journalists. "Why didn't someone warn me? I'm glad they didn't. Otherwise, I never would have joined AAEA or enjoyed the rich rewards of friendships from ag communicators both near and far."
