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2. Agricultural communication and climate: understanding ACDC's users and collection
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Shearer, Janis J. (author)
- Format:
- Research report
- Publication Date:
- 2020-08
- Published:
- International: Agricultural Communications Documentation Center, University of Illinois
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11955
- Notes:
- Research poster presented at the U.S. Agricultural Information Network (USAIN) virtual conference 2020. Via online by open access. 3 pages., Presentation of findings from a term-frequency analysis of climate change communications document records added to the Agricultural Communications Documentation Center collection, University of Illinois, during the 2019-2020 academic year. Researcher used a word art tool to create word clouds representing frequency of subject terms, publication title words, and subject countries used in citations.
3. Agricultural information sources, channels and strategies for sharing agricultural research findings among farmers in Iringa district in Tanzania
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Malekani, Andrew (author) and Mubofu, Christian (author)
- Format:
- Journal article
- Publication Date:
- 2020-03-24
- Published:
- United States: University of Nebraska Press, Lincoln.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12363
- Journal Title:
- Library Philosophy and Practice
- Journal Title Details:
- Spring 2020
- Notes:
- 15 pages., The aim of this research was to investigate the agricultural information sources and strategies for disseminating agricultural research findings to farmers in Iringa District, Tanzania. A total of 90 farmers were interviewed by using a self-administered questionnaire. The statistical Package for Service Solutions (SPSS) software and Spreadsheet were used as instruments to analyse the findings. Results of this study indicate that radios, church leaders, village leaders and seminars are the main channels of information used by extension officers to disseminate agricultural information to farmers. With regard to strategies the study revealed that, the use of religious leaders and government officials; use of primary school teachers and pupils; non-political interference; repackaging and packaging of technical information reports; deployment of extension officers in rural areas; use of community-based organisations and the establishment of agricultural information boards were the main effective strategies for disseminating agricultural research information to farmers. It is therefore, concluded that radio, church leaders, seminars, Newspapers, brochures and fliers should be intensively used to disseminate agricultural information among farmers so as to raise productivity in their farms. The study suggest that, there is a need to use other disseminators such as influential people, religious leaders, political leaders, primary school teachers and pupils to disseminate such information in addition to repackaging of agricultural research findings to tailor it to the farmers’ needs.
4. Exploring Science Communication Effectiveness in the U.S. Federal Government Research Process: A Case Study with the U.S. Livestock Producers’ Antimicrobial Use Research
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Abrams, Katie (author), Bonser, Chelsea (author), and McCord, Amber (author)
- Format:
- Journal Article
- Publication Date:
- 2020-12
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12028
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- Vol 104, Issue 4
- Notes:
- 20 pages, Several U.S. federal government agencies collect and disseminate scientific data on a national scale to provide insights for agricultural trade, research, consumer health, and policy. Occasionally, such data have potential to provide insights to advance conversations and actions around critical and controversial issues in the broad agricultural system. Such government studies provide evidence for others to discuss, further interpret, and act upon, but to do so, they must be communicated well. When the research intersects with contentious socio-political issues, successful communication not only depends on tactics, but as this study illuminates, it also depends on relationship quality between research producers, study participants, and end-users. USDA’s Animal and Plant Health Inspection Service (APHIS) conducted first-of-its kind national studies on cattle and swine producers’ use of antimicrobials. The use of antimicrobials in animal agriculture is considered a critical and controversial issue pertaining to antimicrobial resistance. In recognition of the anticipated wide-ranging interests in these studies, APHIS sought to understand stakeholders’ perceptions and experiences of the federal government research process and products with aim of improving their science communication and relations. This study reports on findings from in-depth interviews with 14 stakeholders involved in the antimicrobial use studies to make recommendations for improving communication and relations between the agency and its stakeholders. From this research, we draw implications that are transferrable to numerous types of government science communication efforts within agricultural sectors.
5. Exploring Science Communication Effectiveness in the U.S. Federal Government Research Process: A Case Study with the U.S. Livestock Producers’ Antimicrobial Use Research
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Abrams, Katie (author), Bonser, Chelsea (author), and McCord, Amber (author)
- Format:
- Journal Article
- Publication Date:
- 2020-12-01
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12092
- Journal Title:
- Journal for Applied Communications
- Journal Title Details:
- Vol 104, Issue 4
- Notes:
- 20 pgs., Several U.S. federal government agencies collect and disseminate scientific data on a national scale to provide insights for agricultural trade, research, consumer health, and policy. Occasionally, such data have potential to provide insights to advance conversations and actions around critical and controversial issues in the broad agricultural system. Such government studies provide evidence for others to discuss, further interpret, and act upon, but to do so, they must be communicated well. When the research intersects with contentious socio-political issues, successful communication not only depends on tactics, but as this study illuminates, it also depends on relationship quality between research producers, study participants, and end-users. USDA’s Animal and Plant Health Inspection Service (APHIS) conducted first-of-its kind national studies on cattle and swine producers’ use of antimicrobials. The use of antimicrobials in animal agriculture is considered a critical and controversial issue pertaining to antimicrobial resistance. In recognition of the anticipated wide-ranging interests in these studies, APHIS sought to understand stakeholders’ perceptions and experiences of the federal government research process and products with aim of improving their science communication and relations. This study reports on findings from in-depth interviews with 14 stakeholders involved in the antimicrobial use studies to make recommendations for improving communication and relations between the agency and its stakeholders. From this research, we draw implications that are transferrable to numerous types of government science communication efforts within agricultural sectors.
6. Frindle: A review for agricultural communications courses
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Settle, Quisto (author), Rockers, Alyssa (author), and Oklahoma State University Association for Communication Excellence
- Format:
- Review
- Publication Date:
- 2020-01
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 124 Document Number: D11212
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- English
- Notes:
- 4 pages, via online journal publication
7. High Impact Extension Programming with Instagram
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Stock, Melanie (author)
- Format:
- Journal article
- Publication Date:
- 2020-12-01
- Published:
- USA: American Society for Horticultural Science
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12049
- Journal Title:
- Hort Technology
- Journal Title Details:
- Vol. 30, issue 6
- Notes:
- 5 pages, via Online journal, The social media service Instagram is a popular public platform, but often underused tool to reach new demographics, reduce barriers, and perpetuate science-based information in extension. In the U.S. Intermountain West, Instagram was the top-rated platform for sharing information by predominantly new and female farmers. This article provides recommendations on key behaviors, goal setting, and quantifying impact on Instagram for extension programming. Accounts should target one niche or market, a consistent and personal voice, and regular communication (new content at least three times weekly). Unique and productive connections between extension personnel, community leaders, farmers, students, and public influencers expands programming. Tracking program accounts, including the number of followers and engagement rates, can assess program impacts and target market needs.
8. Information Needs and Seeking Behavior of Rice Farmers: A Case Study at Cengkong Village, Karawang Regency, West Java Province, Indonesia
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Amran, Gianni (author) and Rachman, Yenni Budi (author)
- Format:
- Journal article
- Publication Date:
- 2020-01-01
- Published:
- United States: University of Nebraska Press, Lincoln.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12359
- Journal Title:
- Library Philosophy and Practice
- Journal Title Details:
- Winter 2020
- Notes:
- 15 pages., This study discusses about information needs and information-seeking behavior of farmers in Cengkong Village, Karawang, West Java, Indonesia. The purposes of this study are to identify information needs and information-seeking behavior of farmers in Cengkong Village. This research uses a qualitative approach with a case study method. The results show that the farmers in Cengkong Village able to identify and to express their information needs regarding to their activity. There are two kind of information needs: agricultural and non agricultural information needs. The result also shows that there are four type of information-seeking behaviors of farmers, including passive attention, passive search, active search, and ongoing search.
9. Infusing the visual: image-based approach to curriculum and research
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Littlefield, Joanne (author / Abraham Baldwin Agricultural College)
- Format:
- Presentation
- Publication Date:
- 2020-10-26
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11942
- Notes:
- PowerPoint visuals from webinar presented to the Society of Agricultural Communication Scholars on October 26, 2020. 16 pages., Presentation featuring techniques and principles of incorporating visual communication into agricultural communication teaching and research efforts.
10. Origins of the JAC (Journal of Applied Communications)
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Donnellan, LaRae (author)
- Format:
- Journal article
- Publication Date:
- 2020
- Published:
- USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE).
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: D11641
- Journal Title:
- ACE Retiree Update
- Journal Title Details:
- May
- Notes:
- 2 pages., Online via publisher. 2 pages., Report from a former ACE officer who played a key role in "setting high standards for the ACE journal, then known as AAACE Quarterly, to a refereed, high-quality publication, now the Journal of Applied Communication."