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    2. 'The stuff you need out here': a semiotic analysis of agricultural magazine advertisements

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rhoades, Emily B. (author)
    Format:
    Research paper
    Publication Date:
    2006-02-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C24005
    Notes:
    23 p. Paper presented at the Southern Association of Agricultural Scientists' 103rd annual meeting in Orlando, Fla. [Agricultural Communications Section].

    4. A lesson in meeting the competition head-first

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Murphy, Dan (author)
    Format:
    Commentary
    Publication Date:
    2006-06-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C24073
    Notes:
    From Meatingplace.com via Food Safety Network. 2 pages., Author suggests that the meat industry can learn lessons in marketing communication from the cotton industry.

    5. Advisory services in transition: the challenge of change

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bogue, Pat (author), Phelan, James (author), and Association for International Agricultural and Extension Education (AIAEE).
    Format:
    Paper
    Publication Date:
    2006-05-14
    Published:
    Ireland
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 150 Document Number: C24252
    Notes:
    Pages 91-101 in proceedings of the AIAEE conference in Clearwater Beach, Florida, May 14-17, 2006.

    6. Advocate hack or flack: ethics questioned for an environmental journalist/blogger and a coal public relations exec

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Whitehouse, Ginny (author) and Wade, Nicholas (author)
    Format:
    Journal article
    Publication Date:
    2014
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07345
    Journal Title:
    Journal of Mass Media Ethics
    Journal Title Details:
    29(2) : 126-138

    8. Agriculture messengers sorely needed in challenging times

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Elliott, Hollie (author)
    Format:
    Journal article
    Publication Date:
    2007-08-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C26073
    Journal Title:
    FarmWeek
    Journal Title Details:
    35(31) : 11
    Notes:
    Author emphasizes the importance of professional agricultural communicators.

    9. Agriculture's consumer outreach

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Smith, P. Gregory (author), Shoultz, Jason (author), Driscoll, Pat (author), Gottsch, Raquel (author), and Tank, Linda (author)
    Format:
    Journal article
    Publication Date:
    2009-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29439
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(8) : 24-25, 27
    Notes:
    Posted at http://www.agrimarketingdigital.com/?iid=29709, Examples of current efforts by agricultural firms and organizations to educate the consumer about modern agriculture.

    10. Altria seen in different light

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2004-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20414
    Journal Title:
    Agri Marketing
    Journal Title Details:
    42(3) : 12-13
    Notes:
    Describes efforts of the firm to "better align itself with the environmental, social and financial expectations of its many stakeholders." Operating companies of Altria include Kraft Foods, Philip Morris USA and Philip Morris International.