18 pages., Interdisciplinary agricultural research centers are becoming more common at land-grant universities. These centers often use an interdisciplinary approach to address complex science issues. As these centers address agricultural issues that impact society, effective science communication is a necessary activity. However, these centers may face unique barriers or opportunities. This study utilized a qualitative approach to identify the barriers and motivations of interdisciplinary agricultural center directors when communicating about science. Participants identified common science communication challenges, such as time and lack of funding. Funding was also identified as a motivation, as well as factors related to the tenure and promotion process. Recommendations from this work include evaluating the public relations and the effectiveness of science communication from these centers. Future research should also examine the financial structure of interdisciplinary centers to better inform best practices.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25583
Notes:
Pages 69-100 in Andrew A. Moemeka (ed.), Development communication in action: building understanding and creating participation. University Press of America, Inc., Lanham, Maryland. 325 pages.
Amelung, Dorothee (author), Fischer, Helen (author), Kruse, Lenelis (author), Sauerborn, Rainer (author), and Department of Psychology, Heidelberg University, Heidelberg, Germany
Climate Change and Health Working Group, Institue of Public Health, Heidelberg University, Heidelberg, Germany
Claremont Graduate University, USA
Format:
Journal article
Publication Date:
2016-08-31
Published:
Switzerland: Frontiers Media
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08300
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29774
Notes:
Pages 193-230 in Dominique Brossard, James Shanahan and T. Clint Nesbitt (eds.), The media, the public and agricultural biotechnology. CAB International, Oxon, U.K. 405 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25588
Notes:
Pages 179-202 in Andrew A. Moemeka (ed.), Development communication in action: building understanding and creating participation. University Press of America, Inc., Lanham, Maryland. 325 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21634
Notes:
Pages 209-226 in Bella Mody (ed.), International and development communication: a 21st century perspective. Sage Publications, Thousand Oaks, California. 304 pages.