Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D05732
Notes:
"Airing on the Side of Agriculture" from the National Association of Farm Broadcasting. 2 pages., Features Orion Samuelson, long-time farm broadcaster with WGN Radio, Chicago, Illinois, and his partnership with Max Armstrong.
Life and career of the third president of NAFB and "one of NAFB's legends who contributed much to farm broadcasting as a network broadcaster." His career also involved service as Chief of Radio and Television for the U.S. Department of Agriculture.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: C37305
Notes:
See C37280 for original, Page 26 in Fred Myers, Running the gamut: writings of Fred Myers, journalist and 50-year members, American Agricultural Editors' Association. Fred Myers, publishers, Florence, Alabama. 125 pages.
9 pages., via online journal., Social media platforms and other new technologies support the communication of many topics, both beneficial and controversial to t he development of the agriculture industry. Agricultural communicators’ use of these platforms is critical for engaging with stakeholders and communicating information beneficial to agriculture . The purpose of this study was to explore agricultural communicators’ use of devices and soci al media platforms in the United States. Researchers administered an online, descriptive que stionnaire to collect data from members of the National Association of Farm Broadcasting. A ma jority of respondents used social media for work, with smartphones being the most common device used. Facebook and Twitter were used more than blogs and YouTube to interact with farmer s/ranchers. Respondents agreed that social media allowed them to quickly and conveniently comm unicate with others. Significant relationships existed between perceived usefulness and Pinterest, blogs, and Instagram, while one significant correlation existed between perceiv ed ease of use and Instagram. Respondents should continue to use Facebook and Twitter to enga ge their stakeholder groups in conversations about agriculture.
