Hibbs, Amber Campbell (author), Kahl, Daniel (author), PytlikZillig, Lisa (author), Champion, Ben (author), Abdel-Monem, Tarik (author), Steffensmeier, Timothy (author), Rice, Charles W. (author), and Hubbard, Kenneth (author)
Format:
Journal article
Publication Date:
2014-06
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06056
Chizari, Mohammad (author), Pezeshki-Raad, Gholamreza (author), Lotfi, Shadi Kafaie (author), and Association for International Agricultural and Extension Education (AIAEE).
Format:
Paper
Publication Date:
2006-05-14
Published:
Iran
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 150 Document Number: C24191
Notes:
Retrieved June 17, 2006, Pages 391-398 in proceedings of the AIAEE conference in Clearwater Beach, Florida, May 14-17, 2006.
Parminter, Terry (author), Botha, Neels (author), and Small, Bruce (author)
Format:
Article
Publication Date:
2003-11-26
Published:
Australasia-Pacific Extension Network (APEN)
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: C20072
Notes:
7 pages; from "Extending Extension; beyond traditional boundaries, methods and ways of thinking", APEN 2003 Forum, Hobart, Tasmania, Australia, November 26-28, 2003
7 pages., Article # 2RIB2, Via online journal., To assess small rural retailers' use of social media and the role of social media in their business sustainability, we conducted focus group interviews with small business owners/managers from rural communities in a midwestern state. Participants revealed strong interest in social media, especially for use in sales and marketing. However, their engagement in social media was limited due to lack of knowledge and resources (i.e., time, human resources, financial resources, effectiveness measurement) related to developing and updating content. On the basis of these findings, we examine implications for Extension professionals and outreach educators regarding social media needs and programming for small rural businesses.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: C20064
Notes:
10 pages; from "Extending Extension; beyond traditional boundaries, methods and ways of thinking", APEN 2003 Forum, Hobart, Tasmania, Australia, November 26-28, 2003