23 pages., via database., Results of this study indicate that the consumption of handmade and locally made agrifood products increases for consumers who read nutrition labels and health claim information and for those with higher income and are younger. Authors offer suggestions for improving communications.
10 pages., Via ebook., Research on public markets in small provincial towns is scarce,
particularly on the role they play in maintaining a relationship with the local
culture, environment and production. This paper examines consumers’ habits and
preferences for food shopping in three European regions with respect to the
purchase of fish products. The goal is to investigate consumers’ preferences for
local fish to highlight the motivations that lead to different choices. A multiple
correspondence analysis explores the motivations behind purchasing preferences,
showing the complex process that drives individual consumer choices. Based on
504 interviews conducted in cities and areas adjacent to the cities of Girona,
Reggio Calabria, and Lipari, we found no evidence of converging habits and
homogenization on preferences. It supports the perspective in which the interplay
between local culture and consumption of local products is strictly associated.
Social media networks are increasing in popularity and have been integrated into many aspects of daily life. Analysis of the ways in which individuals use social media is important for understanding social, cultural, and environmental issues. This study examines experiences of farmers’ market customers through their self- expression on social networks. Contributions to the Instagram social network based on the #farmersmarket hashtag were gathered on a single day, yielding 19,398 contributions created by 13,862 users. Six major linked hashtags were identified (#Organic, #Fresh, #Food, #Local, #Vegan, and #Healthy), providing key indicators of the characteristics of farmers’ markets that are valued by customers. Four customer segments were identified: Product Oriented, Emotional Oriented, Social Oriented, and Product-Social Oriented, with strong interconnections identified between these communities. The results of this study provide insights into consumer values and behaviors in the farmers’ market context and will be of practical use for future marketing and management.
15 pages., via online journal., Genetically modified organisms have been at the centre of a major public controversy, involving different interests and actors. While much attention has been devoted to consumer views on genetically modified food, there have been few attempts to understand the perceptions of genetically modified technology among farmers. By investigating perceptions of genetically modified organisms among Brazilian farmers, we intend to contribute towards filling this gap and thereby add the views of this stakeholder group to the genetically modified debate. A comparative analysis of our data and data from other studies indicate there is a complex variety of views on genetically modified organisms among farmers. Despite this diversity, we found variations in such views occur within limited parameters, concerned principally with expectations or concrete experiences regarding the advantages of genetically modified crops, perceptions of risks associated with them, and ethical questions they raise. We then propose a classification of prevailing profiles to represent the spectrum of perceptions of genetically modified organisms among farmers.
22 pages., Online via UI electronic subscription, Researchers combined recent national survey data and media reports to quantitatively examine the effects of food scandals and media exposure on food safety risk. Findings suggesed hat media reported food scandals are not significantly related to public concern about food safety risk, suggesting that food risk perceptions may be nationwide rather than region specific. Findings also suggested that more educated citizens with more media exposure were more concerned about food safety risk.
