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    2. Influencing the influencer: how companies are building relationships with these professionals

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hickel, Sabrina (author)
    Format:
    Journal article
    Publication Date:
    2005-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23096
    Journal Title:
    Agri Marketing
    Journal Title Details:
    43(7) : 44, 46
    Notes:
    Describes efforts of marketers to communicate with professional farm managers, crop consultants and veterinarians.

    3. Target markets for grain and cotton marketing consultants and market information systems

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Knight, Thomas O. (author), Hudson, Darren (author), Vergara, O. (author), and Coble, K.H. (author)
    Format:
    Journal article
    Publication Date:
    2005-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22958
    Journal Title:
    Journal of Agricultural and Resource Economics
    Journal Title Details:
    39(1) : 167-183
    Notes:
    Examines how grain and cotton producers use market consultants and market information services/systems in four states. Cites average expenditures for such information services and explores the producers' decision making processes.