12 pages., Online via UI e-subscription, "In this essay the perspective of Ritzer's McDonaldization of Society thesis is the starting point for developing theses about corporate communication (CorpCom). The central idea of McDonaldization is that increasing numbers of organizations are run as fast food restaurants, focusing on efficiency, calculability, predictability, and control of people. "At the same time that CorpCom departments help organizations with the McDonaldization of their organizations, they are also the ones most likely to be the first to be confronted with the irrationality that the economic rationality of the organization evokes. Stakeholders who disagree with the opinions and ideas of the organization come knocking on the door and generally that will be the door of the CorpCom professional. The irrationality of rationality, as the fifth dimension of McDonaldization, is likely to become visible and tangible in their offices. All types of tensions throughout the organization, for example, those regarding environmental, health, and other societal issues, seem to converge in the CorpCom department."
4 pages., Online from publisher., "For the first time, a landmark report on digitalisation for agriculture (D4Ag) in Africa compiles and highlights data on digital solutions that are enabling the transformation of African agriculture."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: D05918
Notes:
Via website of the United Nations Conference on Trade and Development (UNCTAD), Geneva, Switzerland. UNCTAD Current Studies on Science, Technology and Innovation, No. 9. 84 pages.
Perspectives on the role of an ethical public communicator in "this toxic political situation called the environmental debate." Author concludes that in this information environment "the real ethical issue lies with us - the informed citizenry. An ethical citizenry would be rhetorically savvy in order to make sound choices about their local economies and their global environment."
