Moyo, Rachel (author), Salawu, Abiodun (author), and Department of Communication, North West University, Private Bag X2046, Mafikeng, 2735, South Africa
Format:
Online journal article
Publication Date:
2019-02
Published:
South Africa: Elsevier
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D10129
7 pages., Via online journal., This study is a quantitative survey of communication media preferred by smallholder farmers resettled under the Fast Track Land Reform Programme (FTLRP) in the Gweru district of Zimbabwe. Data were gathered using a questionnaire and simple random sampling. Communication is integral to agricultural development, particularly so in the context of the FTLRP characterized by a dearth of information, education and training, ensued by the discriminatory command agriculture (Murisa and Chikweche, 2015). Farmers' preferences of communicationmedia in receiving agricultural innovations should be prioritised to improve agricultural communication andsubsequently, productivity, which is dire in Zimbabwe in the light of the continuing food insecurity. Thefindingsindicated that farmers prefer media that are stimulating and engaging such as television and demonstrations;convenient such as mobile phones and detailed such as books probably because the majority of them do not have training in agriculture. Demographic variables of age-group and education were found to be associated with communication preferences of some media. The study has implications for agricultural communication media policy. Beyond prioritization of farmers’preferences, a model of a multi-media approach to agricultural communication has been developed, that could widen communication reach if implemented.
17 pages, Small farms and small farmers are a growing sector of the agricultural economy nationwide. Notably, small farms are influenced by similar antagonists to the success of their business as large, concentrated operations, but they experience it differently. The purpose of this study was to describe small farms and farmers in North Dakota to assist North Dakota State University Extension in defining their needs for programming development. We found that nearly 45% of small farmer respondents are women. Small farmers prefer to access information for their operations in a variety of ways but like to engage with Extension through more direct and personal means. Recommendations include developing programming targeted at female farmers and organizing Extension information resources targeted at small farm needs, specifically.
Personal interviews with 336 small-acreage sugarcane growers indicated that less than half had any knowledge of the public extension services available. Growers who were aware of extension services and sought information from extension achieved substantially higher average yields than growers who did not. Authors recommended that the Pakistan government review current extension services and consider strengthening them.
7 pages., Agricultural extension as a mean of dissemination of agricultural latest technologies to the farming communities and motivating them for its adoption can be achieved through better use of communication among relevant stakeholders. The existing extension and communication strategies used in Khyber Pakhtunkhwa province have many limitations. The present study was thus conducted to compare and analyze the farmers’ perceptions regarding use of information and communication technologies (ICT) in agriculture extension at three selected districts of Khyber Pakhtunkhwa. Based on the multi-stage sampling technique, population for the current study, 3 zones from 5 were purposively selected on the basis of their different agricultural condition. Selection of sample size was made using Yamane formula. The number of respondents as per formula was confined to 188 respondents in district Mansehra, 153 respondents in district Swabi and 59 respondents from district Karak, where data were collected randomly. Five point Likert scale was used to record responses of the respondents. The results of the study clearly showed that majority of the farmers in the study area were literate (73%) and comparatively was greater in district Mansehra (77%), while least in district Swabi (64%) using ICT for agricultural purposes and observed a significant correlation between the literacy and ICT i.e. 0.77. The results also showed that 39% respondents from District Mansehra, and 33% from district Swabi were fulltime farmers, used ICT. The results also showed that regarding the effectiveness of ICT tools in crop production, printed material; TV and Mobile Phone were used in districts Mansehra, Karak and Swabi respectively. Similarly, it was also inferred that ICT is very effective tool for communication between farmers and with extension workers. Hence, ICT is the most effective and useful tool for the improvement of the overall extension delivery system, so agriculture extension department may establish a formal structure to initiate free SMS and voice message service in the easiest and understandable languages for increasing overall coverage of the extension delivery.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12528
Notes:
2 pages, The objective of this study was to assess the possibility of mobile phone use by vegetable farmers for dissemination of agricultural extension services in the South Gezira Locality. Descriptive approach was used and 280 farmers are selected from 1025 farmers in South Gezira Locality. A close ended questionnaire was constructed to collect primary data from 280 vegetable farmers in three units in the South Gezira Locality in April 2019. The collected data were coded, fed to computer and statistically analyzed using SPSS to show frequency distribution and chi-square to test the postulated hypotheses. Results showed that the majority of respondents (92.2%) were males, middle in age and literate, 70% of the farmers had an experience in the cultivation of vegetables more than ten years. The majority of respondents possess normal and smart mobile phones 81% of the farmers had an experience in the use of mobile phones, 81% used mobile phone for both social contact and collection of information. About 53.1% of the respondents used mobile phone for access of the internet. Chi-square test showed a significant association between having a mobile phone, mobile type, use of a mobile and benefits obtained from using a mobile and some personal characteristics of respondents. From this study, it can be concluded that it was possible to use mobile phone in the delivery of agricultural extension services to vegetable farmers in South Gezira Locality. The study recommended that farmers families should be encouraged to use mobile phones by supporting them financially and materially by governments and private sector. More awareness and training of both farmers and extension agents on the effective and efficient use of mobile phone facilities are recommended.
11 pages, Changes occurring in the Extension environment include that of climate. Reduced and sporadic rainfall is among the effects of climate change and variability with consequent negative effects on food production. Smallholder agriculture in most developing countries world-wide, including South Africa, is largely rain-fed. Extension agents, therefore, need to constantly improve their capabilities to remain useful to farming communities. The purpose of the paper is to determine Extension agents' climate variability coping competencies required to effectively support smallholder crop farmers' production. The study adopted a multi-stage random sampling approach to site and respondents' selection. Semi-structured questionnaire was used to collect data in 2014 from smallholder crop farmers in four municipalities of Limpopo province. Information was also collected from Extension managers and field-level extension agents of the Limpopo Department of Agriculture by means of questionnaires. The most popular climate variability coping strategy promoted by most extension agents was conservation agriculture. Small yield differences between Extension service-recipients and non-recipients indicate that Extension support has minimal effect on farmers' production. Agents need new competencies regarding correct application conservation agriculture. The study recommends the involvement of extension agents, scientists and farmers in adaptive trials for effective implementation of conservation agricultural practices to improve crop yields.
12 pages, Mobile phones are almost universally available, and the costs of information transmission are low. They are used by smallholder farmers in low-income countries, largely successfully, to optimize markets for their produce. Fabregas et al. review the potential for boosting mobile phone use with smartphones to deliver not only market information but also more sophisticated agricultural extension advice. GPS-linked smartphones could provide locally relevant weather and pest information and video-based farming advice. But how to support the financial requirements of such extension services is less obvious, given the unwieldiness of government agencies and the vested interests of commercial suppliers.
