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    1. 3 innovative ways grocers can increase potato sales

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2020-10-14
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11948
    Journal Title:
    Packer
    Notes:
    Online from publication. 3 oages,, Sponsored article summarizes IRI survey data on seasonality of potato sales, purchase levels, and shopper responses to several display strategies.

    2. Advertising agrarian unreality: college students' preferences for agricultural commodity advertising content

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Specht, Annie R. (author) and Buck, Emily B. (author)
    Format:
    Journal article
    Publication Date:
    2014
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D06859
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    98(2) : 37-52

    3. Branding the berries: consumers' strawberry purchasing intent and their attitude toward Florida strawberries

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ruth, Taylor K. (author) and Rumble, Joy N. (author)
    Format:
    Journal article
    Publication Date:
    2016
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07423
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    100(2) : 28-42

    5. Consumer expectations regarding sustainable food: Insights from developed and emerging markets

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Sidali, K (author), Spiller, A (author), and Meyer-Hoefer, M. von (author)
    Format:
    Journal article
    Publication Date:
    2016
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: D07570
    Journal Title:
    International Food and Agribusiness Management Review
    Journal Title Details:
    19 (3): 141-170

    6. Consumer expectations regarding sustainable food: insights from developed emerging markets

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Sidali, Katia Laura (author), Spiller, Achim (author), and von Meyer-Höfer, Marie (author)
    Format:
    Journal article
    Publication Date:
    2016
    Published:
    USA: International food & Agribusiness Management Association
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: D07551
    Journal Title:
    International Food and Agribusiness Management Review
    Journal Title Details:
    19 (3): 141-170

    7. Defining U.S. consumers' (mis)perceptions of pollinator friendly labels: an exploratory study

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Khachatryan, Hayk (author) and Rihn, Alicia (author)
    Format:
    Journal article
    Publication Date:
    2018
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 198 Document Number: D09659
    Journal Title:
    International Food and Agribusiness Management Review
    Journal Title Details:
    21(3) : 365-378

    8. Effects of green marketing strategy on firm financial performance. The moderating role of government policy

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Eneizan, Bilal M. (author), Matar, Ali (author), Al-Zawahreh, Abdelghafour (author), Alkhawaldeh, Abdelbaset M. (author), and Eneizan, Odal (author)
    Format:
    Journal article
    Publication Date:
    2019
    Published:
    Jordan
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: D11658
    Journal Title:
    Business and Economic Horizons
    Journal Title Details:
    15(2) : 304-324
    Notes:
    22 pages., Online via AgEconSearch., Researchers explored effects of green marketing mix strategy to overall performance and financial performance of firms using the case of car dealers in Jordan. Findings found promotion among the causes of effects. Government policy was revealed as having a moderating effect on the influence of education and green marketing strategy on the firm overall performance.

    9. Harnessing the unconscious mind of the consumer: how implicit attitudes predict pre-conscious visual attention to carbon footprint information on products

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Beattie, Geoffrey (author) and McGuire (author / Laura)
    Format:
    Journal article
    Publication Date:
    2015-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 155 Document Number: D07190
    Journal Title:
    Semiotica
    Journal Title Details:
    204 : 253-290

    10. How consumer awareness and generic promotions drive demand: the case of orange juice

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Heng, Yan (author), Ward, Ronald (author), House, Lisa (author), and Zansler, Marisa (author)
    Format:
    Poster
    Publication Date:
    2018
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 198 Document Number: D09656
    Notes:
    Poster presentation at the 2018 Agricultural and Applied Economics Association annual meeting, Washington, D.C., August 5-7, 2018. 2 pages.