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    1. A content and visual analysis of promotional pieces used in a communication campaign for the Arkansas (commodity)Promotion Board

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hughes, Amy (author), Johnson, Tara L. (author), Edgar, Leslie D. (author), Miller, Jefferson D. (author), and Cox, Casandra (author)
    Format:
    Journal article
    Publication Date:
    2016
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07422
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    100(2) : 10-27
    Notes:
    Case example of a promotional campaign in which the one-third of the messages in the creative pieces were inconsistent with the original plan.

    2. Achieving food security in the Kingdom of Saudi Arabia through innovation: Potential role of agricultural extension

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fiaz, Sajid (author), Noor, Mehmood Ali (author), and Aldosri, Fahad Owis (author)
    Format:
    Journal article
    Publication Date:
    2016-09
    Published:
    Saudi Arabia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: D07679
    Journal Title:
    Journal of the Saudi Society of Agricultural Sciences
    Notes:
    In Press, Corrected Proof

    4. Branding the berries: consumers' strawberry purchasing intent and their attitude toward Florida strawberries

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ruth, Taylor K. (author) and Rumble, Joy N. (author)
    Format:
    Journal article
    Publication Date:
    2016
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07423
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    100(2) : 28-42

    5. But first...let's take a selfie: photo booth promotes social media exposure

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2016-05
    Published:
    USA: Cooperative Communicators Association, Bellefonte, Pennsylvania.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 154 Document Number: D07070
    Journal Title:
    CCA Communique
    Journal Title Details:
    : 11
    Notes:
    Award-winning entry in the 2015 CCA Communications Contest.

    7. Committing millenials toward recycling and environmental preservation

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Loureiro, Sandra Maria Correia (author) and Kaufmann, Hans Ruediger (author)
    Format:
    Journal article
    Publication Date:
    2016
    Published:
    Portugal
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06931
    Journal Title:
    Journal of Promotion Management
    Journal Title Details:
    22(2) : 224-237

    8. Committing millennials toward recycling and environmental preservation

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Loureiro, Sandra Maria Correia (author) and Kaufmann, Hans Ruediger (author)
    Format:
    Journal article
    Publication Date:
    2016
    Published:
    Portugal
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D11622
    Journal Title:
    Journal of Promotion Management
    Journal Title Details:
    22(2) : 224-237
    Notes:
    15 pages., Online via UI e-subscription., Researchers analyzed antecedents and consequences of affective commitment revealed "the importance of pleasant arousal in reinforcing self-expressive recycling in order to increase the affective commitment."

    9. Commodity groups seek freedom of information exemption for checkoff boards

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    O"Connell, John (author / Capital Press, Salem, Oregon)
    Format:
    News article
    Publication Date:
    2016-04-28
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11028
    Journal Title:
    Capital Press Agriculture Weekly
    Notes:
    Online from Capital Press. 2 pages., "Several agricultural organizations have gotten language included in the pending fiscal year 2017 House Agricultural Appropriations Bill asking USDA to exempt research and promotion boards funded by grower checkoff fees from federal public records law." The language argues the change is needed to focus producers' resources on research and promotion, rather than records services.

    10. Consumer expectations regarding sustainable food: Insights from developed and emerging markets

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Sidali, K (author), Spiller, A (author), and Meyer-Hoefer, M. von (author)
    Format:
    Journal article
    Publication Date:
    2016
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: D07570
    Journal Title:
    International Food and Agribusiness Management Review
    Journal Title Details:
    19 (3): 141-170