Subject Term: digital / Journal Title: Agri Marketing / Within Last x Years: within 10 Years

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Herman, Matt (author), Cunningham, Cindy (author), and Deering, Julie (author)
Format:: Journal article
Publication Date:: 2018-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09788
Journal Title:: Agri Marketing
Journal Title Details:: 56(6) : 25-26

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Semler, Jack (author)
Format:: Journal article
Publication Date:: 2014-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02926
Journal Title:: Agri Marketing
Journal Title Details:: 52(5) : 25
Notes:: Report of research comparing use and evaluation of media by agri-marketers and business-to-business marketers. Results show significant differences.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Knudson, Lance (author)
Format:: Journal article
Publication Date:: 2014-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D04668
Journal Title:: Agri Marketing
Journal Title Details:: 52(8) : 30

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Phillips, Monica (author / AgCall USA), Bettison, Richard (author / Beck Ag), and Burtch, Sarah (author / Direct Contact, Inc.)
Format:: Journal article
Publication Date:: 2020-12
Published:: USA: Henderson Communications L.L.C., Adel, Iowa.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12084
Journal Title:: Agri Marketing
Journal Title Details:: 58 : 31-32
Notes:: Via UI Library subscription, Invited comments from representatives of three firms that provide outsourcing services involving agri-marketing during the pandemic.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Farmakis, J.L. (author), McGill, Vic (author), and Vanderwert, Anita (author)
Format:: Journal article
Publication Date:: 2015-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06361
Journal Title:: Agri Marketing
Journal Title Details:: 53(7) : 42-44

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Camma, David (author)
Format:: Journal article
Publication Date:: 2020-12
Published:: USA: Henderson Communications L.L.C., Adel, Iowa.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D12083
Journal Title:: Agri Marketing
Journal Title Details:: 58 : 19-22
Notes:: Via print subscription., Digital experience director of Osborn Barr Paramore (ABP) describes some marketing steps taken, "bringing our digital experience and experiential teams together to create new activations that work across channels." Examples included a NASCAR race experience for DEKALB at Kansas Speedway and a geodesic dome activation at Farm Progress Show 2019 for Nutrien Ag Solutions.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Schenck, Bob (author), Herman, Matt (author), Arnold, James (author), Rao, Steve (author), Tourte, Don (author), West, Bob (author), and Yuskis, Courtney (author)
Format:: Journal article
Publication Date:: 2018-01
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09299
Journal Title:: Agri Marketing
Journal Title Details:: 56(1) : 16, 18-19

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Landry, Lesley (author), Carlson, Wayne (author), Johnson, Michele (author), Harding, Shawn (author), Stewart, Janine (author), and Steever, Sara (author)
Format:: Journal article
Publication Date:: 2016-01
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06564
Journal Title:: Agri Marketing
Journal Title Details:: 54(1) : 18-20

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