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    1. Consumer attention, engagement and market shares: evidence from the carbonated soft drinks market

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Liu, Yizao (author) and Rui, Huaxia (author)
    Format:
    Paper
    Publication Date:
    2014-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02716
    Notes:
    Paper presented at the 2014 AAEA/EAAE/CAES joint symposium: Social networks, social media and the economics of food, Montreal, Canada, May 29-30, 2014. 14 pages.

    2. Exploring the effect of chief executive social media engagement on agricultural commodity prices

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Benavidez, Justin R. (author), Ribera, Luis A. (author), and Thayer, Anastasia (author)
    Format:
    Paper
    Publication Date:
    2020
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11717
    Notes:
    Paper presented at the 2020 Agricultural and Applied Economics Association Annual Meeting, Kansas City, Missouri, July 26-28, 2020. 20 pages., Authors assessed the impact of tweets by U.S. President Donald Trump on agricultural commodity prices during the trade war with China. Results indicated tht days with high counts of tweets with keywords associated with the 2018-2019 trade war led to statistically significant structural breaks in the price series for hogs, corn, cotton, and soybeans.

    3. Web data mining and social media analysis for better communication in food safety crises

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Meyer, Christian (author), Hamer, Martin (author), Terlau, Wiltrud (author), Raithel, Johannes (author), and Pongratz, Patrick (author)
    Format:
    Paper
    Publication Date:
    2015
    Published:
    Germany
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D06581
    Notes:
    Presented at the International European Forum on System Dynamics and Innovation in Food Networks&gt;2015 International European Forum, Innsbruk-Igls, Austria, February 9-13, 2015. 10 pages.