Interview with Barry Wilson, correspondent for the Western Producer., Publication of the Canadian Journalism Project, Ryerson University, Université Laval, and Carleton University
Via online. 5 pages., "Industry in a frenzy, trying to decode the sludge of public opinion while still getting used to the idea this is something to take seriously."
Online from publisher., Author describes the race that is on "to assemble and prove a tool that can deliver precision data and logistics throughout beef production spaces," connecting producers with consumers.