Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24819
Journal Title Details:
: 2-3
Notes:
Weekly Bulletin No. 107., "One of the most troublesome features of the advertising business today, especially in the agricultural field, is the ease with which some publishers extend recognition" to advertising agencies. Calls for advertising agencies to handle this themselves, through a general clearinghouse.
Gregory, Clifford V. (author / APA Secretary) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Report
Publication Date:
1936-10-14
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36852
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 13, Pages 2-4, Minutes of the annual meeting, Chicago, Illinois, October 14, 1936., Includes a history of this aspect of the APA mission, plus recommendations.
Special annual issue of Agri Marketing magazine. 168 pages., Annual guide lists more than 1,100 organizations - and 9,500 people - who provide products and services to the North American agricultural producer. Listings include companies, marketing services, agencies, agricultural and trade print, broadcast, e-business, associations and NAMA/CAMA directory.