Collection: Agricultural Communications Documentation Center (ACDC) / Language: English

Start Over Collection Agricultural Communications Documentation Center (ACDC) Language English

1. Minimum information systems : information must be intelligible to the least sophisticated of its potential users

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Cummings, Ralph W., Jr. (author / Agricultural Economist, The Rockefeller Foundation, New York) and Agricultural Economist, The Rockefeller Foundation, New York
Format:: Journal article
Publication Date:: 1981-09
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04256
Journal Title:: Agricultural Information Development Bulletin
Journal Title Details:: 3 (3) : 2-10

2. Types of information needed by policy-makers

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1981-09
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04257
Journal Title:: Agricultural Information Development Bulletin

3. Essential elements for an effective agricultural information system

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1981-09
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04258
Journal Title:: Agricultural Information Development Bulletin

4. Collecting, processing and analyzing (agricultural statistical systems)

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1981-09
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04259
Journal Title:: Agricultural Information Development Bulletin

5. Adoption new technology behavior of Taiwanese farmers

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Chen, Chao-lang (author / Associate Professor, Department of Agricultural Extension, National Taiwan University) and Associate Professor, Department of Agricultural Extension, National Taiwan University
Format:: Report
Publication Date:: 1983-10
Published:: Taiwan, ROC
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04260
Notes:: Contains Table of Contents, Chapter 1: Introduction, and Chapter 6: Conclusion only, Taipei, Taiwan : National Taiwan University, Department of Agricultural Extension, 1983. 167+ p.

6. Rural radio in Mindanao (Philippines)

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Bonzon, Simeon (author / Foreign News Editor, Bureau of National and Foreign Information, The Philippines Ministry of Public Information) and Foreign News Editor, Bureau of National and Foreign Information, The Philippines Ministry of Public Information
Format:: Journal article
Publication Date:: 1981-09
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04261
Journal Title:: Agricultural Information Development Bulletin
Journal Title Details:: 3 (3) : 23-26

7. Just how readable are farm publications?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Fraser, Art (author / Vice President - General Manager, Marsteller Inc., Agri-Marketing Group) and Vice President - General Manager, Marsteller Inc., Agri-Marketing Group
Format:: Journal article
Publication Date:: 1980-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04262
Journal Title:: Marketing and Media Decisions
Journal Title Details:: 15(11) : 104-106

8. The Katz tv farm study

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Pratt, Joe (author / Vice President - Media, CMF&Z, Cedar Rapids, IA) and Vice President - Media, CMF&Z, Cedar Rapids, IA
Format:: Journal article
Publication Date:: 1980-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04263
Journal Title:: Marketing and Media Decisions
Journal Title Details:: 15(9) : 100-101

9. Final equation in farm media must be based on specific market facts

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Taylor, Paulette (author / Associate media Director, Agricultural Division, Bozell & Jacobs) and Associate media Director, Agricultural Division, Bozell & Jacobs
Format:: Journal article
Publication Date:: 1980-08
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04264
Journal Title:: Marketing and Media Decisions
Journal Title Details:: 15(8) : 84-86

10. Count-pass-along for agricultural magazine

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Tiedemann, Tom (author / Vice President - Media and Research Director, Bader, Rutler & Associates, Inc., Brookfield, WI) and Vice President - Media and Research Director, Bader, Rutler & Associates, Inc., Brookfield, WI
Format:: Journal article
Publication Date:: 1980-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04265
Journal Title:: Marketing and Media Decisions
Journal Title Details:: 15(7) : 95-96

11. Special ad/program mix for special audience (agri-media)

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Stober, Mark A. (author / Vice President - Director, Telecommunication Services, Sarkett & Associates, Inc., Chicago) and Vice President - Director, Telecommunication Services, Sarkett & Associates, Inc., Chicago
Format:: Journal article
Publication Date:: 1983-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04266
Journal Title:: Marketing and Media Decisions
Journal Title Details:: 18(7) : 164-165

12. Farms study impacts evaluation practices

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Held, George (author / Planner, Market and Media Services, CMF&Z, Division of Y&R, Cedar Rapids, IA) and Planner, Market and Media Services, CMF&Z, Division of Y&R, Cedar Rapids, IA
Format:: Journal article
Publication Date:: 1983-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04267
Journal Title:: Marketing and Media Decisions
Journal Title Details:: 18(10) : 102-106

13. Perception means profit (farm advertising)

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Harrison, Susan (author / Vice President - Media Director, Davis Harrison Advertising, Chicago) and Vice President - Media Director, Davis Harrison Advertising, Chicago
Format:: Journal article
Publication Date:: 1983-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04268
Journal Title:: Marketing and Media Decisions
Journal Title Details:: 18(2) : 95-96

14. Ag publisher's point of view

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Dolinky, Mel (author / Media Director, Bader Rutter, Brookfield, WI) and Media Director, Bader Rutter, Brookfield, WI
Format:: Journal article
Publication Date:: 1983-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04269
Journal Title:: Marketing and Media Decisions
Journal Title Details:: 18(3) : 110-112

15. Every year has twelve months (agricultural advertising)

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Sandefur, Rose (author / Ag Media Supervisor, Marstellar, Chicago) and Ag Media Supervisor, Marstellar, Chicago
Format:: Journal article
Publication Date:: 1983-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04270
Journal Title:: Marketing and Media Decisions
Journal Title Details:: 18(6) : 98-101

16. CAMS is here : do we need it? (Comprehensive Agri Media Study, farm radio)

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Dolinky, Mel (author / Media Director, Bader Rutter, Brookfield, WI) and Media Director, Bader Rutter, Brookfield, WI
Format:: Journal article
Publication Date:: 1983-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04271
Journal Title:: Marketing and Media Decisions
Journal Title Details:: 18(9) : 86-88

17. Questions about new farm radio research

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Tiedemann, Tom (author / Vice President - Media and Research Director, Bader, Rutler & Associates, Inc., Brookfield, WI) and Vice President - Media and Research Director, Bader, Rutler & Associates, Inc., Brookfield, WI
Format:: Journal article
Publication Date:: 1980-12
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04272
Journal Title:: Marketing and Media Decisions
Journal Title Details:: 15(12) : 93

18. Agri-media is changing : here's how

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Dolinky, Mel (author / Media Director, Bader Rutter, Brookfield, WI) and Media Director, Bader Rutter, Brookfield, WI
Format:: Journal article
Publication Date:: 1981
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04273
Journal Title:: Marketing and Media Decisions
Journal Title Details:: 16(1) : 98-100

19. Importance of looking beyond the numbers (circulation, agricultural magazine)

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Pratt, Joe (author / Vice President - Media, CMF&Z, Cedar Rapids, IA) and Vice President - Media, CMF&Z, Cedar Rapids, IA
Format:: Journal article
Publication Date:: 1981-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04274
Journal Title:: Marketing and Media Decisions
Journal Title Details:: 16(2) : 90-92

20. Doane/Telmar link points to new "impact" norms

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Harrison, Susan (author / Vice President - Media Director, Davis Harrison Advertising, Chicago) and Vice President - Media Director, Davis Harrison Advertising, Chicago
Format:: Journal article
Publication Date:: 1981-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04275
Journal Title:: Marketing and Media Decisions
Journal Title Details:: 16(3) : 106-110

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Bibleaves

1. Minimum information systems : information must be intelligible to the least sophisticated of its potential users

2. Types of information needed by policy-makers

3. Essential elements for an effective agricultural information system

4. Collecting, processing and analyzing (agricultural statistical systems)

5. Adoption new technology behavior of Taiwanese farmers

6. Rural radio in Mindanao (Philippines)

7. Just how readable are farm publications?

8. The Katz tv farm study

9. Final equation in farm media must be based on specific market facts

10. Count-pass-along for agricultural magazine

11. Special ad/program mix for special audience (agri-media)

12. Farms study impacts evaluation practices

13. Perception means profit (farm advertising)

14. Ag publisher's point of view

15. Every year has twelve months (agricultural advertising)

16. CAMS is here : do we need it? (Comprehensive Agri Media Study, farm radio)

17. Questions about new farm radio research

18. Agri-media is changing : here's how

19. Importance of looking beyond the numbers (circulation, agricultural magazine)

20. Doane/Telmar link points to new "impact" norms

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