Describes a disruption in past sales and marketing approaches related to food, consumers, and agriculture. Offers counsel for training of ag salespeople for the future.
Pritchard, Robert (author / Manager, Pr/Publications, DeKalb-Pfizer Genetics, DeKalb, IL) and Manager, Pr/Publications, DeKalb-Pfizer Genetics, DeKalb, IL
Format:
Journal article
Publication Date:
1988
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 70 Document Number: C03044
Pages 30-31 in Ag and Food Employer Guide for Students and Professionals from AGCareers.com. Special supplement to September 2011 issue of Agri Marketing magazine. 40 pages.